Grabbing 2010 By The Throat…

Akihabara Maid & I Strike "TIGER" Pose

James B. Allen Looks 2010 In The Eye And Says, “Bring It On!”

It’s the year of the Tiger according to one of the calendars used by the Japanese. On top of that, my birth year was a “Tiger” year too.

Supposedly, this combination means it’s going to be a powerful and productive year.

I’m thinking, even without these superstitions, 2010 is going to be a blast.

Just to make sure, I’ve gone ahead and made an effort to start it off on the right foot, right away.

Instead of “Resolutions”, here’s what I’ve already gotten done:

1. No Longer A “Work At Home” Dad

I’ve spent the past seven years making my living online from the comfort of my home here in Japan. (With the occasional trip abroad.) I’ve learned to be focused and productive with a wife and child around me the whole time.

This Is No Longer My Office

It finally dawned on me, since I’ve been able to achieve as much as I have in this very non-work-friendly environment – maybe I could get a LOT more accomplished if I had a separate office of my own.

It took a bit of searching, and a bit of a risk – but finally – just today – I moved into my new and first non-home office of my own. It’s in Chiba city – about a 40 minute commute by train from my rural home – and just on the edge of Tokyo.

In fact, I’m posting this from the new office right now.

New Genki Marketing Office in Chiba City, Japan

I always hang out in Chiba city anyways – nearest Starbucks cafes are here. (There’s 5 of them within walking distance of the train station.) Now, I not only have a quiet focused spot to work with high-speed internet access – I’m also much closer to Tokyo. In fact, my favorite district in Tokyo  – Akihabara – is just a quick ride on the train from the nearby station. Which brings me to…

2. Get Out And Network

For years now, my online ventures have all involved customers and clients abroad. Because of this, I’ve never done much to network and get to know people in the business, technology or social scene here in Japan.

My few trips out of the country – especially my incredible month last summer in Auckland working with Mark Joyner – reminded me that I really need to stop being such a hermit and change this.

And so I have.

For starters, last week, I went to a very interesting networking event in Tokyo at the Pink Cow in Shibuya. I got to meet a ton of great folks and learn about a new social networking gadget called the Poken.

Even got one for myself.

My Poken - Get Yourself One!

On top of that, my good friend Fred Varcoe, who is secretary of the Foreign Correspondent’s Club of Japan and editor of their magazine #1 Shimbun, invited me up to the club in Yurakucho, Tokyo to meet fellow journalists and writers. I took him up on that offer and got to meet some more fascinating people and hear some great stories.

I’ve also met up in person with fellow internet entrepreneurs James Brown, Fiden Felix and Mike Newton in Tokyo.

To make sure I continue with this networking, I’ve made it a point to start interacting more with the “In-Japan” folks in my social networking streams, including my Twitter account and my Facebook account.

I’ve also joined several Tokyo networking communities including Tokyo 2.0 and several Tokyo meetup groups.

I’ve also offered – and will continue to offer – to do live presentations here in Japan on the online marketing skills I’ve used to make my living from the internet. I already have two presentations tentatively scheduled in the coming weeks. Certainly looking forward to those.

I plan to continue meeting and networking with the great folks here in Japan in the coming weeks and months.

3. Centralize My Business

While working from home was great – I got to be with my daughter everyday for her first 6 years – my online projects tended to be sporadic. Luckily, a good portion of them were also very successful! This year though, especially with a more structured working environment and office away from home, I wanted my “businesses” to be more organized too.

With that in mind, all my projects are now organized under an umbrella entity – “Genki Marketing”. This includes online ventures, along with coaching and consulting for clients.

I’ve already redesigned my main website to reflect this new structure. I can now announce new projects, link out to my business related social networks, and connect with visitors, clients and customers all from one site:

http://www.GenkiMarketing.com

Meanwhile, I’ll keep this blog going for posting my personal rantings and ravings.

To help bring this online world into the real word – keeping in line with #2 above – I also had business cards printed up in English and Japanese with both my Genki Marketing URL and the URL to this blog, along with my iphone number on them.

Passing them out at every chance I get.

4. Get New Projects Rolling

Of course, all the above is wasted effort if I don’t start launching and promoting great new products and services for 2010. I’m no slacker though – I may have only moved into my office today, but that doesn’t mean I wasn’t already getting it done this year.

In fact, I’ve already built and launched one new service website – Marketers Junction – a site where online entrepreneurs can post ads for their internet marketing related sites and services.

And what a launch! The site has only been live for a week now, but already 400 users have registered, posting well over 100 ads. On top of that, the site is already receiving over 100 unique visitors and thousands of page views each day.

Now, in front of me here in the office, is a stack of notebooks and paper covered with my next projects that are underway and ones I want to get rolling with ASAP too.

All in all, I’m pretty impressed with the way the first 19 days of 2010 have gone. What I’ve been able to accomplish these first few weeks has made me even more enthusiastic about the coming days, weeks and months ahead.

Here’s hoping that you are roaring your way into the New Year as well!

James B. AllenSincerely,

James B. Allen

P.S. If you’ve just read this, be sure to leave a comment, say HI and let me know how YOU are attacking the New Year!

You can leave a response, or trackback from your own site.

4 Responses to “Grabbing 2010 By The Throat…”

  1. Hey James! Sweet deal! nice office…is it one of those shared incubator things? They have them in Fukushima too…I thought about getting one so I could actually get the ‘I’m off to work’ feeling instead of the ‘I’m at home..I’ll do a little work in between watching TV’ kind of mind set thatt creeps in more than I’d like. Anyway, have fun and don’t blow all your dough at Starbucks!
    Stuart Stirling
    p.s. Got to load this sucker up with some plugins ie. tweetmeme retweet button or something so we can share this cool site.

  2. David McGimpsey says:

    G’day James! Great to hear about what you’re up to for 2010. Office looks great… I’d love to do something like this too. It’s sure to be a productivity booster. All the best for a productive and profitable 2010!
    Cheers,
    David

  3. James says:

    Howdy Stu – Hi David. Great to hear from you both. Was a busy first week at the new office last week. I’ll touch base with you both this week. Hopefully we can catch up again in person real soon. Tokyo, Fukushima or Osaka? In other words, my place or yours?

  4. Mark McClure says:

    Hey James – Good luck with the new office venture. Are you managing to avoid the commuter crush times am and pm?

    I`ll be interested to hear more about your relationship building efforts in Japan. Just watched the Pink Cow event on ustream – you presented well, although when some audience members asked long questions, I couldn`t make out what they were saying. Maybe a good idea to paraphrase their qs before giving your thoughts.

    Taking those J-models to Guam for the photo shoot looks like a lucrative opportunity for the right product/service. Tough job but I guess someone :s got to do it.
    There must be tons of such blogs with that type of traffic in Japan?
    Brings a whole new angle to monetizing blog traffic.

    Keep `roaring` in 2010!

Leave a Reply